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Ryan Moss – FUGOO Brand Ambassador

We’re proud to officially announce our first FUGOO Brand Ambassador, Ryan Moss. Ryan is a charismatic photographer and adventurer with a one-track mind to inspire the world by sharing his passion and love of nature. A self-educated visual artist, he draws his inspiration from the surf, mountains, people, and travel that play such an important role in his life.

We’re extremely excited to welcome Ryan to the FUGOO team and to the #FUGOOmovement – here is Ryan Moss’s first entry to the FUGOO Journal.


“How vain it is to sit down to write when you have not stood up to live.” – Henry David Thoreau

What is it exactly that drives us to push our limits? Everyone at some point, in some way, has had that the feeling of sheer terror and excitement rush through their body. It takes its course and runs through your veins. It heightens your senses, and you are caught in this awkward calm where everything seems to go silent. You can hear your own breath. You can feel your heart pounding through your chest.

By pushing our bodies to the point of breaking, does this actually mean that we are truly living? I often ask when I find myself in these situations, “What is wrong with me? How did I get here again?”

FUGOO Bouldering Female Sara Evans

Whether it is talking in front of a group of middle school children, letting them know it’s “ok” not to have a clear path chosen in life yet, or swimming in some of the world’s biggest waves, there is something about the adrenaline rush that comes from being absolutely terrified; it is an addiction.

From personal experience, if we rely on our natural human instincts 98% of the time, we will come out of the situation unharmed and feeling on top of the world.

The question then, is what about that 2%? What happens then? Is it selfish of us to put ourselves in harms way in order for this addiction that very few of your friends and family will understand? Is it worth dropping everything you have going on in a moments notice to chase the next swell, peak, or dream? At what extent do you say, “it’s just too much?”

Go Anywhere Speaker

I personally don’t have the answers to these questions at this time in my life. I have been blessed with the best family and friends anyone could ever ask for. They have seen me at my worst and at my best and yet, they love me all the same, unconditionally. They know by chasing my dreams and being outdoors in nature, I am in fact doing what they believe I was put on this earth for. They know that missing a holiday or a birthday isn’t personal, but by going out into the unknown and documenting the beauty this world has to offer, I am being the best person I can be to everyone around me. I am in no way encouraging everyone to quit his or her day job and travel to world and live a “dirt-bag,” vagabond lifestyle. Rather, I’m encouraging you to make time within your day or work week to step outside the confines of your office or couch and get outside and explore. To live and not just exist.

Half Dome in Yosemite - Go Anywhere

To quote St. Augustine, “The world is a book and those who don’t travel only read one page.” This may hold true, but it doesn’t mean you have to travel across the globe in order to read the next page. Sometimes the most exciting page is actually found in your backyard…

FUGOO Tough Bluetooth Speaker

Welcome to the #FUGOOmovement – Ryan Moss! We can’t wait to see where the next page leads. #GoAnywhere


Learn more about Ryan Moss and view more of his photography/love for adventure at his website

Follow Ryan’s adventure on his Instagram Account or his Twitter Account

Give Ryan a shout in the comments below. You’ll be seeing a lot more of his adventure here.

  • David Carrillo

    Love your work @ryan.moss ! So awesome you are part of the FUGOO team!